7 consecutive years
Top-rated by Vrbo
World-class hospitality. AI-driven revenue management. Operators with skin in the game — we win only when you do.
From a seven-bedroom mountain estate to multi-unit collections — every one designed, priced, and operated by our team. Several are our own, bought and renovated with our own money, run on exactly the systems your property would get.
A custom luxury mountain home on 18 acres — private waterfall, hot tub, theater, and game room. Operates as both a large-group retreat and a wedding venue.
A four-unit property reimagined as distinct short-term rentals — from a compact studio to a two-bedroom — serving extended stays and group travel near Charlotte.
A restored two-story Cape Cod paired with a detached cottage — two independent rentals on one lot, suited to families and longer stays.
A three-unit hillside retreat in the High Country — a pet-friendly cottage with a spiral staircase and vaulted wood ceiling, a top-floor penthouse, and the restored Historic Hodge House.
Seven bedrooms on eighteen acres — a private waterfall, gardens, and a wedding venue. This is what our design, care, and management look like on film. Every property we take on is held to the same standard.
Owners rarely leave a manager because of one bad guest. They leave because they stopped being able to tell what was actually happening with their asset.
A statement arrives on the 15th, summarizing a month that ended two weeks ago. By the time you spot a pricing problem, the season is over.
Nightly rates set once and left alone. No adjustment for a local event, a slow booking window, or a competitor undercutting you by $40.
Coordination charges. Service add-ons. Line items that were never discussed and never quite explained — and no way to question them.
Dynamic pricing, listing optimization, and an operator's eye on your asset — the same systems we run on our own portfolio. The case studies below show what happened when real owners switched.
Schedule a CallEveryone says "full service." Here is what is specifically different about how we run your property.
You get a link. It shows current revenue, occupancy, upcoming bookings, cleaning costs, and net income — updated continuously, not compiled once a month. If you want to know what your property earned this week, you look. You don't ask.
Blue Pineapple operates its own portfolio across Banner Elk and Rock Hill — a 7-bedroom estate on 18 acres, a four-unit building, a three-unit mountain retreat. Every system we put on your property is one we run on our own money first. When a pricing strategy costs us, we find out before you do.
A full calendar at the wrong rate is a busy way to underearn. We price to revenue — using dynamic pricing tools alongside hands-on market analysis, and reporting in the terms an investor actually uses. Jonathan's background is in banking and investing, which is why your property gets evaluated the way an asset does.
Three ways to work with us — from fully hands-off management to à-la-carte pricing power. Every rate is confirmed in writing after we review your property.
Their previous property manager took 18 months to produce what we delivered in 6. Same house, same market — different pricing, different listing, different operator. The owner's own words are in the testimonials below.
Taken over in fall 2025. By July 2026: every available night booked, the owner's best month ever, and $45K+ paid to the owner in under a year — every dollar visible on her live dashboard.
We bought a tired three-unit property, renovated it, designed it, and brought the units and combo listings online one by one. Monthly revenue grew five-fold from March to July 2026. This is the design + capital projects service, run on our own money.
Real properties, real figures, rounded the way we'd say them out loud. Ask on your strategy call and we'll walk you through any of them in detail — including what didn't work.
No pitch deck, no pressure. We either think we can move your numbers or we tell you we can't.
A four-minute application covering your property, your numbers, and what you're trying to fix. Jonathan reads every one.
Forty-five minutes on your revenue, your market, and what we'd change first. You'll get a straight answer on fit.
Our rates are published above — your exact terms are confirmed in writing after we've reviewed the asset, before anything begins.
Listing rebuilt, pricing configured, cleaning and channels set up. Your dashboard goes live the day we do.
Jonathan and Kim Pacilio — a husband-and-wife team who run every property together — have been hosting short-term rentals for seven years, hold Superhost status, and carry a 4.94 average across 1,156 verified guest reviews. Not a figure on a marketing page — it's on the Airbnb profile behind every listing below, and you can click through and check it in about thirty seconds.
Before Blue Pineapple, he built and sold a short-term rental management company that grew to roughly 100 properties under management. He comes out of banking and investing, which is why owners get reporting in revenue and return rather than nights booked — and why the pricing conversation starts with your numbers instead of a rate card.
We don't publish testimonials we wrote ourselves. These are live Airbnb ratings on the properties we operate — click any of them and read all of it, including anything unflattering.
Ratings shown as of July 2026.
Want to hear it from an owner rather than a guest? Ask on your strategy call and we'll connect you directly with current Blue Pineapple owners — including ones who came to us from another manager — so you can ask whatever you want without us in the room.
Start an ApplicationThe ratings above are public and checkable. These are the things owners told us privately — supplied by the owners themselves, published with their permission, and reproduced word for word.
Jonathan was able to get me the same amount of revenue in 6 months compared to what a much larger property manager made in 18 months. The results were truly astonishing.
Jonathan helped me avoid a significant mistake in purchasing the wrong property that would have never performed. His wisdom and investing experience helped me move on from a deal that I was initially going to invest in and I chose a different investment. Thank goodness I did, because the new one performed significantly better than my original choice!
Working with Jonathan was nothing short of amazing as we went live with our trophy asset in Black Mountain - I couldn’t believe the booking revenue he was able to achieve on our reservations. All the hard work and capital paid off with him operating our asset.
Working with Jonathan provided us with peace of mind. Their organization and responsiveness were second to none.
Jonathan and team were life savers when we needed some guidance with our property on beech mountain - so many things I thought I would figure out on my end and he helped us through all the pitfalls we would have never thought of. Thank you!!!!
We have a pool in the mountains and it was incredibly difficult to get reliable service to ensure our guest experience was excellent every time. It seems Jonathan has connections and a network of highly qualified tradesmen and woman that keep our costs manageable with exceptional service. Highly recommend using them!
The level of knowledge Jonathan has on what works to maximize the success of the property in terms of both guest experience as well what amenities will have an excellent ROI is outstanding - He is an operator and investor himself and knows very clearly what success looks like in the hospitality space.
Their STR management expertise allowed us to focus on ownership while knowing our property was being managed at the highest level.
I appreciate all the suggestions on how to maximize both revenue and recurring costs limitations with what was suggested after our consultation. We have been incredibly happy with the fact that we no longer have to worry if the property will perform going forward.
Named by first name and last initial at our owners’ preference. Nothing here is written by us, and nothing is edited — including the punctuation.
Selling an investor or second-home buyer a property that needs management? Send them to us. We run the rental — you keep the relationship, the next purchase, and the eventual listing. We don't sell real estate, and when your client is ready to buy or sell again, we send them straight back to you. And every referred client who signs earns you a $500 referral fee. See the full referral program →
Our full-service rate is 25% of gross revenue — 22% for owners with two or more properties — plus a $99/mo technology fee that covers the pricing engine, channel manager, and your live dashboard. À-la-carte revenue management is $225/mo per property with a one-time $99 onboarding, and design or capital projects are quoted individually. Every charge that touches your property shows up itemized on your dashboard — nothing appears on a statement you can't see and question. Your exact rate is confirmed in writing after we review the property.
Machine-learning pricing models reprice your calendar every day against live market data — demand, comparable listings, local events, seasonality, and booking pace. Automation handles the repetitive work so people can spend their time on judgment. And every recommendation still passes through an operator who owns rentals in these same markets: the models inform, people decide. It's the difference between a rate set once a season and a rate that's right tonight.
We do — as its own discipline, separate from management. This is where we do our best work: taking a property with great bones and turning it into a trophy asset. Full design and furnishing, renovations and capital projects run end to end, and every amenity decision driven by revenue data — so each dollar you invest shows up in your nightly rate. We've proven it with our own money: the Banner Elk Collection was bought tired, transformed by our team, and grew its monthly revenue five-fold in five months. Transformation work is scoped and quoted per project, alongside — not inside — your management agreement.
Our core corridor runs from Charlotte and Lake Norman through Hickory and up into the High Country — Boone, Blowing Rock, Banner Elk, and Beech Mountain — plus Rock Hill and Fort Mill on the South Carolina side. We manage across all of North Carolina, and our own portfolio is anchored in Banner Elk, NC and Rock Hill, SC, so we operate daily at both ends of that corridor. We also take properties in other markets when the asset justifies it.
You get a live owner dashboard showing bookings, revenue, cleaning costs, and net income, updated continuously. You also receive a monthly statement built from the same data. There's no waiting and no asking — if you want to know what last weekend earned, you open the link.
Yes. You own the asset and you set the rules. You can block personal-use dates, review pricing strategy, and set guest policies. We handle operations — pricing, listings, guest communication, turnovers, and reporting.
Every turnover is performed by a vetted professional cleaning team held to our 30-point cleaning standard — a documented, item-by-item checklist that every clean is checked against before the next guest walks in. Turnovers are scheduled and tracked automatically around the booking calendar. Cleaning quality drives reviews, and reviews drive rate — so this is the last place we cut corners.
Airbnb, Vrbo, and direct booking, managed through OwnerRez so the calendar, messaging, and pricing stay in sync across every channel. Direct bookings matter because they avoid platform commission entirely.
Often, yes — new properties can be some of the best to work with, because nothing has to be undone first. Tell us where it stands on the application: furnished or empty, permitted or not. If it isn't ready, we'll say so and tell you what it would take.
Because the first call is more useful when we already know your numbers. It also means we only take on properties we genuinely think we can improve. We manage a limited number at a time — that constraint is what makes the service work.
Four minutes to apply. A straight answer either way.
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